Pricing
Transparency creates swiftness. We are partnering by promoting a cost plus fixed fee model. In this way, MintGate agrees to pay for 100% of costs that heart bottoms incurs for this initiative plus an additional fee to compensate Heart Bottoms team members for their creative and artistic value. The heart bottoms team will aim to reach a stated target cost per card. The heart bottoms team will also agree to a Do Not Exceed (DNE) cost per card. In the event the costs are above our target, the heart bottoms team will reduce the creative fee proportional to the additional costs. In the event the costs cannot stay below the DNE cost, the heart bottoms team will communicate with MintGate to seek a mutually agreeable remedy.
Card Costs
All-In Sponsorship Cost to MintGate
Travel Costs
Lodging
provided by MintGate in the form of spare beds in hotel rooms and AirBnB’s already booked.
Flights
Feb 11 - Feb 14
3 x $200 / person round trip NYC <=> DEN (link)
1 x $100 / person round trip LAS <=> DEN (link)
Lyfts and Ubers
4 x $75 / person
Target Creative Fee
The heart bottoms team will donate 20% of the proceeds from this project to our not-for-profit partner, artsandminds.org, which connects arts and well-being.
Creative Details
Digital Cards
intended for members of the MintGate online community, presumably already owners of NFTs.
The digital cards will be an assortment of cards from the the existing digital card collection on the heart bottoms shop page, here.
The digital cards will be available from a single landing page that is shared on MintGate’s discord, twitter, and additional social media platforms.
Visitors will click generate a claim link to receive a random NFT.
Basic Cards
intended for members of the general public, possibly being exposed to NFTs for the first time.
The basic cards will be an assortment of cards from the existing print collection on the heart bottoms shops page, here.
The front of these cards will feature only the original design with an additional QR code overlay to a web address.
The back of these cards will feature marketing copy and visual design promoting MintGate along with an attribution to heart bottoms as the designer and maker of the cards. The back of these cards will also feature a QR code overlay to a web address.
The web address will be a co-branded landing page that allows the user to claim an NFT that matches the design of the card they received as well as explains the details of the project and how to actually claim a token.
Premium Cards
intended for members of the MintGate in-person community, presumably already owners of NFTs.
The premium cards will be a single design custom crafted for the MintGate promotion.
The front of these cards will exclusively feature the design of the card.
The back of these cards will exclusively feature a QR code that links directly to a linkdrop url for immediately claim and a brief statement calling on the receiver to claim their NFT.
Denver Distribution Details
Members of the heart bottoms team will take to the streets, the events, the masses to distribute the basic heart bottoms cards to the general public at the public and semi-public locations listed below, they will endeavor to present the cards as free love to individuals, couples, and groups, in a true and earnest manner. The heart bottoms team will do what it can to articulate coherent and informed answers in response to questions about who MintGate is and what MintGate stands for.
Public and Semi-Public Locations in Denver
Sloan’s Lake Park
Washington Park
Ember Hostel
Stoney’s Bars
Shift Workspaces
16th Street Mall
Cherry Creek Shopping Center
Private Event in Denver
Stoney’s Park on Lincoln at the MintGate party on February 16.
Terms
The heart bottoms team is currently unorganized as a legal entity. For this project the Peter B’s Myth, LLC (The LLC) will serve as the interface between both teams. The LLC will collect all expenses incurred by team members of the heart bottoms team related to the MintGate promotion project, present them to MintGate in a single invoice, and collect payment. The LLC will distribute all payment evenly among the four members of the team as well as the artsandminds.org organization.
MintGate will provide $3600 USD upfront to fund the production costs of the cards and remaining $2600 on successful delivery.